Typeative is a digital project promoting the new graphic branding and identity course at LCC to post graduates. By creating a platform to promote creativity and  the facilities LCC has to offer. I made a series of videos showing the process of finding or making letter forms weather it be at LCC or at home. 

The project also developed into a concept of an augmented reality application which recognises typographic forms in whatever is put in front of it which can then be tagged geographically.